Tag Archive: Personality

Pinterest Marketing For Dummies (For Dummies (Business & Personal Finance))

Tap into the marketing power of Pinterest People are using Pinterest to organize their digital lives. This hot social site lets users create visual bookmarks of their favorite things and ‘pin’ them on virtual pinboards. Now you can learn how to market on Pinterest with this hands-on guide. You’ll discover how to launch new products, …

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About Face: The Secrets of Emotionally Effective Advertising

Once advertising was all about being “on-message” and getting talking points right.  But breakthroughs in brain science have confirmed what we all know but don’t often admit to in business: people are primarily emotional decision-makers.About Face shows how 21st-century advertising can realize success by being “on-emotion” first and foremost.  Using data from eye-tracking and facial …

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